Christian Hansen Natural Colors, the world leader in colors from natural sources, has appointed Barentz as its strategic partner for the distribution of their natural color portfolio in United Kingdom and Ireland, beginning 1st of February 2021.
‘We are looking forward to giving our growing customer base in the United Kingdom and Ireland access to the market’s leading and innovative product portfolio’, said Mr. Gökhan Oran, Global Vice President Human Nutrition at Barentz. ‘Together with the team at Christian Hansen, our technical experts and application specialists, we are able to give our customers access to the full range of Chr. Hansen natural colors and support them with application & full-recipe know-how and tailormade solutions.’
The appointment is an extension of an exciting partnership between the two companies and gives Barentz’ customers in the United Kingdom and Ireland access to the largest and most vibrant color portfolio in human nutrition, with applications for beverages, confectionery, dairy-based or other prepared foods. Covering natural colors and fruit and vegetable concentrates, the unique portfolio offers more than 600 products, including product ranges as FruitMax®, CapColors® and iColors®.
Mr. Adam Dundas, Global Head of Customer, Sales & Distributor Excellence at Christian Hansen Natural Colors added: ‘With broad market knowledge and access to leading manufacturers, Barentz was the obvious choice to partner with in the UK & Ireland.’
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