Trade fair supplementing its programme with solutions for gelato production / The gelato competition Grand Prix GELATISSIMO will cause a sensation
Messe Stuttgart will again welcome experts from bakeries and cake shops to südback from 22 to 25 October 2022. Bakers, confectioners and owners of ice cream parlours and cafés will find all the ingredients for their success at the trade fair: in a total of five exhibition halls the exhibitors will display state-of-the-art work and technical equipment, present new raw materials and merchandise, provide information on sales promotion measures and services, and demonstrate equipment and shop fixtures and fittings from the next generation. In autumn visitors to südback will also have a unique opportunity to find out everything about the artisan production and presentation of gelato as a profitable additional business. The trade fair will supplement its programme with the new gelato area powered by GELATISSIMO in which both the raw materials for gelato production and the necessary technology such as ice cream machines and refrigerated display cases will be presented.
Gelato professionals to take part in the Grand Prix GELATISSIMO
The gelato area at südback will be extremely exciting thanks to varied live shows and tastings, as well as the thrilling gelato competition Grand Prix GELATISSIMO. “Several hundred gelato professionals from all over Europe and even the United States are now registering for the Grand Prix GELATISSIMO,” said Marco Levati, owner of Levati Editori S.r.l., who has been staging the gelato competition since 2016. The most talented gelato professionals among gelatieri and ice cream confectioners will compete against one another. The objective will be to convince the jury on the first three competition days with the best gelato in the flavours pistachio, yoghurt and strawberry. The individual day winners will be presented with one of three Vespa scooters and will qualify for the final. In the final on the third day of the trade fair and following the strawberry gelato competition, the three best participants will have to demonstrate their skill in producing coconut sorbet. And the person who impresses the expert jury the most when it comes to taste, appearance and consistency will take home the coveted “Coppa GELATISSIMO” trophy.
The five most qualified gelato professionals from each of the pistachio, yoghurt and strawberry competitions will have the opportunity to win a brand-new Fiat 500 car during the additional competition on the fourth day of the trade fair. They will line up here against the 15 best competitors each from the gelato competitions in the previous years of 2016, 2018 and 2020, and will be required to create an outstanding variegato amarena gelato. “Taking part in the Grand Prix GELATISSIMO is really worthwhile!”, said Danilo Sebastianelli, who won the hazelnut gelato competition in 2020. “On the one hand, you get an idea of what you’re capable of and what other people in the industry can do. On the other hand, it’s a great opportunity to meet up with so many colleagues during the trade fair, share ideas with them and learn from each other You can find all the information about the gelato competition on the website: www.suedback.com/grandprix. Interested gelato professionals can also register there for the Grand Prix GELATISSIMO.
During the breaks between the competition rounds, the best gelato experts in Europe will hold exciting seminars and present technical demonstrations. The live shows will be held on the stage of the Grand Prix GELATISSIMO and are also being organised by Levati Editori S.r.L., the publisher of the magazine “Gelato International”.
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