CuliNex introduces product development breakthrough acceleration at Natural Products Expo West

CuliNex, the country’s top clean label food product consultancy and plant-based formulation experts, invites attendees of the 2022 Natural Products Expo West (NPEW) to visit booth #N1316 in Anaheim on March 9-11. CuliNex will host a joint booth with their strategic partner, InsightsNow, where attendees can discover more about how consumer-guided insights can lead the product development process. Attendees will also have the opportunity to explore breakthrough food product innovation and ways our experts can help accelerate your next winning product.

 The exciting Natural Products Expo West event is the largest American showcase of natural products and will focus on the future of the nearly $300 billion natural and organic industry.

“We are very excited to meet with Expo West attendees and share some of our latest breakthrough innovations in clean label, plant-based, plant-forward, and functional food space,” said Lucinda Salinas, Senior Director of Business Development, CuliNex. “The highlight of our presentation will be how we use our unique models to Uncover implicit consumer motivations, Co-Create breakthrough concepts and Co-Develop winning products. Visitors to our booth will be able to experience the product development breakthrough acceleration that is so important in today’s crowded clean label and plant-based marketplace.”

CuliNex is offering NPEW attendees three ways to explore solutions for your next new product including:

  • Attendees can visit booth #N1316 and meet with CuliNex founder and CEO Mark Crowell and his research, development and innovation team members, Webb Girard, Emily Cruz, Brittany Kovacevic, Jacqui Sarmiento, and Brad Walker, along with Lucinda Salinas and Kathy Stephenson from the marketing and sales team. Set up a meeting here.
  • Those unable to attend the Expo in person can visit the virtual Natural Products Expo West CuliNex team page here to learn about the company’s services and success creating breakthrough innovations for their clients at the leading edge of food technology.
  • In addition, both in-person and virtual attendees can learn the hottest trends and underlying consumer behavioral drivers when we reveal highlights from our ‘Naturally Trending(TM),’ database developed in conjunction with InsightsNow and the services of Flavor360. Join us for “What does the ‘Leading Edge’ look and taste like?” Thursday, March 17 at 2 pm ET. Sign up for your complimentary pass here.

 “Not only are we excited to hit the tradeshow floor and share this experience in person, but we are also thrilled to collaborate with InsightsNow and Flavor360 to share what we learn at the Expo as well,” added Salinas. “Of course, these trends affect the natural product sector, but they also signal future trends in the general population.”

Driven by their mission—better planet, healthier people, happier communities, CuliNex is the industry’s premier consulting firm providing innovation services, product development and strategic business consulting focused on clean label and plant-based food products. As a pioneer in clean label food product development, CuliNex assists food companies of all sizes in achieving their growth goals through the development and implementation of product driven strategies.

Explore the latest culinary innovations and find out more about product development services at provided by CuliNex at NPEW booth #N1316 or visit www.culinex.biz.

 

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