With renewed optimism in the air and with consumers in the UK looking towards healthier eating with the summer fast approaching, leading health food brand, Linwoods, has launched a new campaign ‘We Make Good Better’ champions the health benefits of the Linwoods products range and calls on consumers to make small changes to their diet to make it even more nutritious.
The focus of the campaign centres around products from Linwoods’ Core Range including Milled Organic Flaxseed, Flaxseed, Sunflower, Pumpkin & Chia Seeds & Goji Berries and Milled Flaxseed Almonds Brazil Nuts Walnuts & Co-Enzyme Q10.
The range can be added to any meal for an instant nutritious hit from overnight oats to soups and salads.
Patrick Woods, Director for Linwoods, said: “As we move into the summer months, and with restrictions easing, there is definitely a renewed sense of optimism across the UK.
“The purpose of this campaign is to show that by simply adding a couple of spoonfuls of our products to your meals or smoothies, you can make your meals even more nutritious. We also have lots of new recipes on our website and social media channels to encourage our customers to try something new and to see how quick and easy it can be to make meals even healthier and nutritious by some simple tweaks and additions.”
The new campaign also seeks to educate around the unique cold milling process that Linwoods adopts that provides a rich texture, making them easier to consume and digest whilst retaining all the fibre and nutritional benefits contained within the whole seeds.
To support the launch of the ‘We Make Good Better’ campaign, Linwoods will be unveiling a heavyweight digital media and Video on Demand campaign nationwide from May.