Nellson, LLC (Nellson), a leading North American manufacturer of branded and private label nutritional bar and functional powder solutions, recently added a Future Forecast Report to its website. The report examines the growing demand for plant-based proteins in the nutrition bar and powder categories and features Nellson’s capabilities in the plant-based protein market.
Consumer demand for plant-based proteins is on the rise and is growing in areas previously dominated by dairy proteins. According to the Future Forecast report from Nellson, customer requests for plant-based protein have doubled in the past four years. In 2018, customer requests for plant-based protein were at 20 percent while requests for dairy protein were at 80 percent. Now, 40 percent of customers request plant-based proteins compared to 60 percent requesting dairy protein.
“Today’s consumers are recognizing the nutritional benefits that plant-based products offer and, now more than ever, want plant-based proteins on the ingredient list when purchasing nutrition bars and powders,” said Bart Child, Chief Commercial Officer of Nellson. “At Nellson, we aim to identify and anticipate popular demands and future trends to help our brand partners stay informed and prepare them for what’s to come in nutritional products such as bars and powders. With our new Future Forecast report, we hope to provide our brand partners with additional insight into the growing demand for plant-based protein and highlight how Nellson can meet this demand through our experienced R&D teams, our supply chain strengths and strong vendor relationships.”
Nellson’s Future Forecast report highlights key insights including:
- Latest data on the growing interest in plant-based nutritional bars and the rise of plant-based proteins in categories such as sports nutrition
- Nutritional powder options and the added functionality beyond the nutritional benefits of a plant-based protein
- Nellson’s capabilities in formulating plant-based proteins and tips to achieve the desired nutritional profile and peak performance
- Environmentally responsible packaging options
“Nellson is able to provide extensive sourcing solutions and our formulation and manufacturing experts make it easier to work with plant-based ingredients,” added Child. “Our team will guide you through all steps of the production process to achieve the product you want to get in market and to ensure that your next plant-based innovation is a success.”
Download the full report here or find out how Nellson can help with your next winning bar or powder project by visiting www.NellsonLLC.com.
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