NutriLeads BV announced today the expansion of the global distribution of its precision prebiotic, Benicaros®, by entering into a sales and marketing agreement with Nexus Wise to represent the company in Malaysia.
Benicaros is a clinically proven gut and immune health ingredient for functional foods, beverages and supplements. Benicaros both trains the innate immune system to respond faster, smarter and stronger as well as selectively increases beneficial gut microorganisms and their metabolites that are crucial to resilient gut and overall health. All-natural Benicaros is upcycled from carrot pomace.
“We are excited to partner with Nexus Wise in Malaysia,” said Joana Carneiro-Wakefield, Ph.D., Chief Executive Officer of NutriLeads. “The company’s strong marketing and technical expertise will help manufacturers create innovative wellness solutions with Benicaros.”
“We are excited about our collaboration and eager to embark on this journey together,” said Chris Tan, Chief Executive Officer and Founder of Nexus Wise. “Benicaros is a truly unique product, and I believe that through our partnership, we have the potential to make a significant impact by incorporating Benicaros into innovative health solutions.”
Innovations in Food (& Beverage) Technology is a quarterly magazine distributed globally both in Print and Digital formats. www.innovationsfood.com. Twitter: @Innovfoodtech. Instagram: @innovationsinfoodtechnology. Linkedin: www.linkedin.com/in/terry-prior52








