Shaheen Majeed, Global CEO, to Speak About AI-Driven Clinical Trials
Sabinsa, the multi-national health science company known for providing sustainable, natural, well-researched ingredients, will showcase a portfolio of branded, science-backed ingredients addressing key health concerns across the Asia-Pacific region at Vitafoods Asia 2026, taking place September 2-4 at the Queen Sirikit National Convention Center in Bangkok, Thailand. Attendees can find Sabinsa at booth H6-J55.
Ingredients that will be featured include:
- Boswellin® – joint health and mobility
- Nigellin® – immune and respiratory health, including seasonal sensitivity support
- Curcumin C3 Reduct® – antioxidant and healthy-aging support
- Silbinol® – metabolic and healthy blood sugar support
- GarCitrin® – healthy weight management
- Sabroxy® – memory, focus, and cognitive performance
- Shagandha® – stress management and adaptogenic support
- Cirpusins® – metabolic health and weight management
- Saberry® – antioxidant and healthy blood sugar support
- LactoSpore® – digestive and gut health
- DigeZyme® – digestive support through a five-enzyme complex
- Sabeet® – circulation, endurance, and sports performance
“Consumers across Asia-Pacific are moving past general wellness claims and asking what a product actually does for them and what evidence backs it up,” said Shaheen Majeed, Global CEO & Managing Director of Sabinsa. “Our team is looking forward to helping brands connect that evidence to formats and formulations that work in each local market.”
Majeed will also join the panel “Evidence to Impact: How AI-Driven Clinical Trials are Reshaping Innovation” on Friday, September 4, from 11:30 a.m. to 12:00 p.m. on the Main Stage, Level LG. The session will examine how AI-powered clinical trials are generating real-world evidence, uncovering new whitespace opportunities, and delivering measurable ROI through client acquisition, brand partnerships, and published research, at a time when clinical substantiation has become an expectation rather than a differentiator for wellness brands worldwide.
Throughout the show, Sabinsa’s team will be available to discuss country-specific regulatory requirements, suitable product formats for individual markets, and how each ingredient can be positioned effectively across the region without losing scientific credibility or local relevance. Sabinsa works closely with supplement, functional food, and beverage companies to develop products that are scientifically supported, but also practical and affordable for local consumers.
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