Vitafoods has announced the launch of its latest State of the Nation report. Compiled with FMCG Gurus, the company’s second report, the State of the Nation, deep dives into consumer attitudes, buying behaviour, and preferences in health and wellness.
Heather Granato, VP Content Health & Nutrition at Informa Markets comments: “Discovering what drives consumers is key to designing successful nutraceuticals products. Through real-world consumer data, the State of the Nation highlights that now is the time for brands to take stock, consider the evolving landscape, and leverage the latest insights to fuel their innovation.”
Visitors to Vitafoods Europe, in person in Geneva or online, can hear more about the report’s full findings and its implications for the industry at Mike Hughes’ keynote presentation on the Main Stage on Tuesday 5th October at 11am CET.
This year’s Vitafoods Europe
Visitors can register for Vitafoods Europe 2021 for free until 4th October (€160 thereafter): https://www.vitafoods.eu.com/en/welcome.html
The State of the Nation report will be available to download on site at the live event in Geneva, and all registered visitors will receive a free copy after the show.
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